Learning opportunities to help support campus partners in creating sustainable and effective websites.
Opportunities include open labs, content strategy training, and required training for website owners and content creators.
It is highly recommended that anyone managing or editing a website takes the required training.
Guides
Explore our self service guidance to help you build a sustainable, effective, and quality UCSC website.
Guides Include common tasks like getting started, requesting a website, launching a website, using visual elements, WordPress best practices, developing an intranet, and writing for the web.


Open labs
Open labs are co-working opportunities for website owners and content creators to meet with Information Technology Services staff to answer questions on any questions related to building your websites. Stay the whole time, or just pop in to get your question(s) answered.
Open Labs are held via Zoom.
Content strategy training
You have options.
- Register for in-person training, including the opportunity to ask questions.
- View training modules at your own convenience.
Using analytics to improve your website
An introduction to Google Analytics, Google Search Console, and SiteImprove to aid you in making improvements to your UCSC website.
This training will focus on using these analytics tools to determine the right metrics to measure, as well as how to use those metrics to implement improvements. The training will cover the basics of each tool, and provide time for your specific analytics questions.
In-person
Length: 30 minutes including the opportunity to ask questions, on Zoom.
How to develop a content strategy
With a strong content strategy you should consider what kinds of content are best for your public facing website, an intranet, or a helpful Knowledge Base article.
This course will also look at strategic ways to manage your images, documents, and other types of content that you want to provide users access with.
In-person
Length: 30 minutes including the opportunity to ask questions, scheduled every other week on Zoom.
Pre-recorded
How to develop website goals
How to think about developing goals for your UC Santa Cruz website. Website goals can help determine what content to prioritize, and how to measure success.
This course will use a facilitation tool to help you develop goals, connect them to metrics, and how to get others aligned with website goals.
In-person
Length: 30 minutes including the opportunity to ask questions, scheduled every other week on Zoom.
Pre-recorded
The right location for content
With a good content strategy you should consider what kinds of content are best for your public facing website, an intranet, or a helpful Knowledge Base article.
This course will also look at strategic ways to manage your images, documents, and other types of content that you want to provide users access to.
In-person
Length: 30 minutes including the opportunity to ask questions, scheduled every other week on Zoom.
Pre-recorded
How to audit your web content
An introduction to the content strategy component of auditing your website content including how to audit, how and use your audit throughout your content strategy.
Assessing how much content you have is a first step to help make strategic decisions that can help you create a sustainable, quality and effective website.
In-person
Length: 30 minutes including the opportunity to ask questions, scheduled every other week on Zoom.
Pre-recorded
More training options
Required training
There are three required training modules to take before onboarding to the new UCSC WordPress service. They include accessibility training, developing website goals, and WordPress essentials. A short quiz to reinforce the training materials is also required.
Accessibility training
Accessibility is the right thing to do. Creating accessible content is a key step towards developing a more inclusive website and a more inclusive UC Santa Cruz. Understand how to design your content with accessibility in mind, including concepts involved in the technical and social aspects of web accessibility, including roles and responsibilities.
The following modules link to UC Learning Center, and will require login with your CruzID.
Need help?
Support options
More ways to get help.
WordPress help
For specific WordPress questions.
Request help
Get help with IT services and support.